Banana---Decathlon-FOUGANZA-Conception-C

FOUGANZA

BLANKET DESIGN

Artistic direction
Video

BLANKET DESIGN

Fouganza, Decathlon's horse-riding brand, turned to us to highlight the work behind their latest horse blankets.
Technology, expertise and passion - these are the main components of the production process behind a Fouganza product.

To highlight these, we went to the heart of Decathlon's product design and engineering in Northern France and spoke to every stakeholder in the project. To showcase the product in practice, we went to Normandy and collected feedback and testimonials from these equestrian experts.

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