B'TWIN kids

BIKE FLIGHT

Artistic Direction 

Sports photoshoot

BIKE FLIGHT

BTWIN Kids is DECATHLON's children's bike brand. Its slogan is clear: "We create more than bikes, we create moments". 

For this photoshoot to promote BMX models in the range, we decided to take off with a young rider in action. We followed him while he let his imagination run free on the bike, to capture the most intense moments and showcase the various models on offer in the range. 

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