Short film THINGS THAT MATTER Video shoot Artistic Direction ​ THINGS THAT MATTER THINGS THAT MATTER THINGS THAT MATTER Thomas, a young adult working in finance, is determined to succeed professionally, no matter the hardships and sacrifices, even if it costs him the pleasure of life. His obsession will however be put on hold when he wakes up one morning in the body of his "him" 20 years earlier. It is not without difficulty that Thomas has to relearn the taste for carelessness and simple things. SHORT FILM A WORD FROM JULES CHERBONNIER, director "I don't have time, I have to work. "What is my goal in life?" "If I had started this ten years earlier..." "If I had known." "I will become someone." ​ Creating this project, writing this story comes from a desire to illustrate our quest, I should even say, our common obsession that we have to succeed... To conquer and mark our existence in this world in order to overcome that fear of being forgotten. I think we can all, to some degree, relate to Thomas, his loneliness and perdition in his choices and daily life. We all wish to discover the answer to this search for happiness, our reason or destiny that we feel we have an obligation to fulfill and follow. In my life, I have been Thomas, I have been lost and stubborn, I have been alone by my own doing. My message is the one I got from this experience: Happiness can be found in the small moments of life, it is not enough to chase after some extreme. Take a breath, stop and take the time to see how far you have come, to consider the people who surround you and love you: You don't need anything more, you are happy. ​ Jules CHERBONNIER, Director. A PRODUCTION BY banana CREATIVE AGENCY We accompanied Jules Charbonnier in the production of his short film, LES CHOSES QUI COMPTENT. Our mission: to gather all the technical and human resources and then translate the script and all the intentions of the director into images. PRODUCTION A custom production team was assembled and coordinated with the director including the following passionate experts: ​ Production Manager, Line Producer, Director of Photography, Assistant Director, Director of photography, Chief lighting operator, First assistant camera, Second assistant camera, First gaffer, Second gaffer, Electrician, Script, Backstage photographers, Chief sound operator, Sound assistant, Head decorator, Head of hair and makeup, Stage Manager ​ DIRECTION OF PHOTOGRAPHY We paid particular attention to each shot, each framing in order to translate and sublimate the director's intentions into images. LIGHT The light was artificially composed for each shot in order to ensure homogeneity and consistency throughout the short film. FRAMING In order to ensure the best possible image rendering, we captured every moment with a cinema camera, the ALEXA MINI ARRI. MUSICAL COMPOSITION The original composition of the film was made from scratch in order to translate the director's intentions from a sound point of view. editing We did the editing on the basis of the script through Adobe Première. CALIBRATION We translated the director's intentions through the color grading established on DaVinci. BACKSTAGE Go behind the scenes of THE THINGS THAT MATTER EXPLORE FURTHER MATY TV Advertising LES CHOSES QUI COMPTENT Thing that matter DECATHLON - OUTSHOCK Justice League DECATHLON | KIPSTA WOMEN Play more DECATHLON - RIVERSIDE Seeking the best moments in life DECATHLON - WEDZE Boots 580 Campaign VERTBAUDET You'll love being a parent! ADEO - STERWINS Cutting patterns DECATHLON - OUTSHOCK Fight your limits BILLYBELT Traditionally original Decathlon - OXELO ADVANCED Imagining the future Crédit Agricole This is symbiosis Decathlon - OFFLOAD On the field and beyond 1/1

visual identity Fields of action Market Analysis Artistic direction Logo design Guidelines Graphic universe Communication material EXOLEGEND Become part of the legend ACENSI Unleash your digital potential WISRR Smartrr, Fastrr, Wisrr TROTTEUR FRANÇAIS Elegance & Dynamism KOSMO The #1 Astrology Network CORNULIER French excellence ADEO Brands of the inhabitants ARCANTE Groupe Builders of agreements OH ! LES FLEURS From emotion to creation CONFIDENCE Reveal the best version of yourself PRAGMATISM IT At the heart of it AVRILEGI Social law consulting firm POINT G Brand platform ROULE MA POULE Brand Platform 1/1 A UNIQUE VISUAL IDENTITY AT THE SERVICE OF YOUR BRAND Our goal is to make you unforgettable, unique and distinctive. By creating a bold and consistent visual identity, your brand will stand out from the competition and generate recognition and memory. Our tailor-made support is based on your brand strategy in order to visually translate your DNA, your values, your personality and your history. The creation of your visual identity includes phases of creative brainstorming, the realization of moodboards and artistic directions. Then follows the development of your logo, your colors, your typography, your graphic universe, your charter, your communication media, your social network templates and their variations. ​ Together, let's make your brand consistent, powerful and impactful! Do you have projects ? We have ideas ! Write us Call us AREAS OF EXPERTISE Market analysis We carry out market research to understand your competitors, your key targets and trends. Creation of logo and graphic universe Our team works closely with you to visually translate DNA,the values, personality and story of your brand to ensure a visual identity unique, powerful and memorable. ​ Creation of communication supports As soon as the logo and the graphic universe are crystallized, we design all the visual elements necessary for your communication media, such as business cards, letterheads, envelopes, brochures, posters, banner ads, website mockups, social media campaigns, newsletters, etc. We ensure that these elements reflect your visual identity and effectively communicate your message. ​ Graphic charter development We develop a complete graphic charter that defines the consistent use of your logo, your colors, your typography and all visual elements. This charter is the reference document to ensure consistency of your visual identity on all of your communication media. ​ By working with our agency specializing in visual identity creation, you will benefit from in-depth expertise in this area as well as personalized support to build a strong and impactful visual identity. OUR FAVORITE SUBJECTS Fashion, sports, architecture, the beauty, transport and new technologies are our favorite subjects. We are open to any other universe as long as the challenge is driven by audacity, innovation and passion. ​ ​ OUR GEOGRAPHIC AREA Our experts have no borders: Lille, Paris, Lyon, Marseille, Bordeaux, Toulouse, Nice as well as the rest of France, Europe and the world. Face-to-face or remotely. ​ ​ SOFTWARE USED Adobe Illus trator, Photoshop, InDesign, ProCreate Do you have projects? We have ideas! Ancre 1 The form below is for project applications only. Applications sent through this form will not be processed. Are you interested in joining us? Send your application to career@agencebanana.com . Send Thank you, your message has been sent ! brand strate gy Visual I dentity Produc t design Photography EXPLORE FURTHER Video CGI ANIMATI ON MOTION D ESIGN communication

FUGUE TIME IN PARENTHESES Product design Time in parentheses Fugue was founded in 2017 in Paris and offers a contemporary interpretation of time and its measurement. The name 'Fugue' refers to the intangible nature of time and the beauty of the moment. The brand invites you to take advantage of each opportunity to escape the everyday and it sees its watches as guardians of precious moments. We supported the brand's creation and the definition of its Design DNA. First of all, we worked on the shape of the case with the mantra: 'Le temps entre parenthèses' ('a pause in time'). It has a dynamic and fluid shape. We then focused on the dial, where we chose to highlight the uneven numbers. Once these two aspects were complete, we created four harmonious colour palettes and suggested suitable materials. The Chronostase watch was launched as a limited series of 300. EXPLORE FURTHER FUGUE Fiction One JAGUAR F-Pace AUDI Light urban mobility BRP SEA-DOO Rapid concept JAGUAR L-Pace - Flux Wheel DECATHLON - OXELO Brain juice PORSCHE DESIGN Put your best foot forward JAGUAR Felin look PORSCHE DESIGN A porsche on water PEUGEOT Sculpted by centrifugal force FUGUE Time in parentheses AUDI Another way of travelling 1/1

KIPSTA women PLAY MORE Artistic direction Photography Motion design Video Your jersey, your soccer KIPSTA, DECATHLON's football brand, entrusted us with the production of its Play More F900 campaign highlighting her first 100% women's collection. Our bias: an artistic direction combining burst shots and motion design. The shots follow one another to the rhythm of glances and rebounds, amplifying each gesture and emotion of the players in pursuit of the ball. EXPLORE FURTHER DECATHLON - KIPSTA LFP NIKE Move to zero DECATHLON l RETAIL LAB Connecting people to sport experiences WEWARD Motivational walks OUTSHOCK l DC COMICS Justice League DECATHLON - OXELO Trendy scooter DECATHLON - NEWFEEL Thrills in animation RENAULT On the road to electricity DECATHLON l WEDZE Boots 580 campaign DECATHLON Nutrition & Care DECATHLON l KIPSTA WOMEN Play more DECATHLON DESIGN Logo animation DECATHLON l TARMAK Elevate 900 DECATHLON l TARMAK Hoop 500 1/1

STATERA BORN TO BALANCE Brand platform Visual identity Restoring the Balance of Silence STATERA Our collaborative process began with the creation of STATERA's brand platform, an in-depth exploration of Yannis' values and mission. This enabled us to crystallise a visual identity imbued with human warmth. The italic typography encourages connection, while the minimalist logo, composed of two semicircles in perfect symbiosis, embodies the idea of stability and balance, a visual metaphor for the name 'Statera', meaning balance in Latin. The introduction of vast landscapes into this visual identity brings a touch of nature and serenity, reinforcing the sense of calm that STATERA seeks to offer. STATERA stands as a beacon of hope, a hand stretched out towards a future where silence regains its tranquillity. EXPLORE FURTHER EXOLEGEND Become part of the legend STATERA Born to balance ACENSI Unleash your digital potential WISRR Smartrr, Fastrr, Wisrr TROTTEUR FRANÇAIS Elegance & Dynamism KOS.MO The #1 Astrology Network CORNULIER French excellence ADEO Brands of the inhabitants ARCANTE Group Builders of agreements OH ! LES FLEURS From emotion to creation CONFIDENCE Reveal the best version of yourself Pragmatism IT At the heart of it Avrilegi Social law consulting firm POINT G Brand platform ROULE MA POULE Brand platform 1/1

AUDI LIGHT URBAN MOBILITY Design thinking Design transport LIGHT URBAN MOBILITY We worked within the Audi teams on a prospective project. Our mission? To combine compactness and safety, and bring together the best of light mobility and the traditional car in one concept. The aim was to put forward a product that can be parked easily, and would be able to slip through traffic jams, with a closed compartment sheltered from impacts and bad weather so that the user would not need to wear motorbike leathers. EXPLORE FURTHER FUGUE Fiction One JAGUAR F-Pace AUDI Light urban mobility BRP SEA-DOO Rapid concept JAGUAR L-Pace - Flux Wheel DECATHLON - OXELO Brain juice PORSCHE DESIGN Put your best foot forward JAGUAR Felin look PORSCHE DESIGN A porsche on water PEUGEOT Sculpted by centrifugal force FUGUE Time in parentheses AUDI Another way of travelling 1/1

FORCLAZ INTERACTIVE DISCOVERY Landing page Web advertising Social networks campaign Discover the Landing page interactive DISCOVERY FORCLAZ is DECATHLON's trekking brand. For the launch of its new range Trekking H500, the store wanted to create an online page for the community of enthusiasts to showcase its products and support them through their preparation. With the brand communications team, we jointly developed an informative landing page with a fluent and original user journey. The visitor discovers the secrets of the range and has access to lots of interactive content to help them organise their upcoming adventures. EXPLORE FURTHER ADEO Positive Tech OH! LES FLEURS From emotion to creation TROTTEUR FRANÇAIS Legend race Zeturf DECATHLON - TRIBORD Encourage endless explorations DECATHLON - KIPSTA LFP AVRILEGI Social law consulting firm ARCANTE GROUP Builders of agreements ONU eTrade for Women DECATHLON | TARMAK Social media campaign DECATHLON - ITIWIT Explore to protect vision DECATHLON - FORCLAZ Landing Page Travel 500 DECATHLON - ARTENGO Gaël Monfils SERGIC €300 campaign DECATHLON - TARMAK Elevate 900 DECATHLON - TARMAK R900 - Build to resist 1/1

VAONIS REACH FOR THE STARS Art direction CGI EXPERIENCE THE COSMOS LIKE NEVER BEFORE VAONIS designs intelligent telescopes. Awarded twice at CES, the Las Vegas technology show, the brand gave us the mission to imagine and produce the reveal film for Vespera 2, their new compact telescope. Admire the raw material being grievously transformed into high-tech components. When dust becomes material to observe the stars. PARTAGEZ VOTRE UNIVERS EXPLORE FURTHER NIKE Move to zero DECATHLON l DESIGN Logo animation BANANA 3D & VR fashion show DECATHLON l PONGORI Rollnet satisfying animations DECATHLON l SOLOGNAC Treemetic DECATHLON l COURSE D'ORIENTATION Social media campaign BRP l Sea-Doo Rapid concept DECATHLON l NEWFEEL Thrills in animation DECATHLON l KIPRUN 3D fashion show DECATHLON l TARMAK Hoop 500 DELTA NEU Airina TECHNIMA l SOPPEC Liner marker CONFIDENCE Reveal the best version of yourself 1/1

Billybelt BRAND PLATFORM Analysis Action plan Workshop Brainstorming Brand platform Photograph and illustration guidelines 1.MISSION In 2017, BILLYBELT asked us to establish a brand platform as well as a photograph and illustration guidelines in line with their values and ambitions. After an analysis of the key players on the market, we built a bespoke workshop together, then led a brainstorming session in order to establish the basic aspects defining the BILLYBELT identity. 2.GENESIS The two brothers from Lille, Quentin and Jean Baptiste Gaveau, share a passion for antiques, understated materials and items that stand the test of time. One particular product that has always attracted their interest is the braided leather belt worn by their grandfather. This men's wardrobe staple has been forgotten over the years. 3.SUCCESS STORY It was in 2012 that they came up with the idea of reinventing this iconic accessory to restore its status as a consumer favourite. Today, BILLYBELT is present online and at more than 400 physical points of sale, including the PRINTEMPS network and Galeries LAFAYETTE. 4.VISION Writing a brand platform and photograph and illustration guidelines helped to establish a unified framework. These solid foundations made it possible to create a clear framework for the production of images that connect the brand to its community. We invite you to view our image, photo and video campaigns. Discover EXPLORE FURTHER ADEO Brands of the inhabitants TRIBORD Vision & Brand platform ARCANTE Group Builders of agreements OH ! LES FLEURS From emotion to creation CONFIDENCE Reveal the best version of yourself AVRILEGI Social law consulting firm DECATHLON Worldwide Iconographic charter POINT G Brand platform & Visual identity ROULE MA POULE Brandplatform & Visual identity FOUGANZA Editorial Charter 1/1

OXELO ADVANCED DESIGN NITRO TT Artistic Direction Studio photoshoot IMAGINING THE FUTURE Design Advanced is DECATHLON's innovation department. Its teams tirelessly develop the group's visions of the future. This shoot invites you to glimpse behind the scenes and discover the everyday life of the designers who reinvent the tools that get us moving. Our pictures show the passion of these artists working every day to adapt to users' new lifestyles and meet their needs. We chose a sober and minimalist artistic direction to focus on the project's genesis and all the human dedication behind the design of an object as simple as a scooter. EXPLORE FURTHER TARMAK NBA Ready for take-off BILLYBELT Traditionally original KIPSTA Who run the world VERTBAUDET You'll love being a parent! AGIPI Photoshoot corporate DECATHLON - OUTSHOCK Fight your limits OUTSHOCK I DC COMICS Justice League MAISON CHEVALIER Sobriety & Elegance OXELO Color power TARMAK Elevate 900 LA REDOUTE Photoshoot corporate RIVERSIDE Seeking the best moments in life DECATHLON ADVANCED Nitro TT B'TWIN Let's roll OFFLOAD Beyond the pitch 1/1

orienteering SOCIAL MEDIA CAMPAIGN Artistic direction 3D Animation Texturing, shading SOCIAL MEDIA CAMPAIGN Decathlon's orienteering brand called on BANANA to create an attractive social media campaign to promote this sport. Orienteering is a sport that calls for a journey, an expedition, a discovery of the outside environment. ​ It is the essence of this sport that we have transcribed in different videos, highlighting a perpetual adventure taking place in different unique landscapes, all guided by the compass, the indispensable partner of orienteering. EXPLORE FURTHER NIKE Move to zero DECATHLON l DESIGN Logo animation BANANA 3D & VR fashion show DECATHLON l PONGORI Rollnet satisfying animations DECATHLON l SOLOGNAC Treemetic DECATHLON l COURSE D'ORIENTATION Social media campaign BRP l Sea-Doo Rapid concept DECATHLON l NEWFEEL thrills in animation DECATHLON l KIPRUN 3D fashion show DECATHLON l TARMAK Hoop 500 DELTA NE Airina TECHNIMA l SOPPEC Liner marker CONFIDENCE Reveal the best version of yourself 1/1

PEUGEOT SCULPTED BY CENTRIFUGAL FORCE Concept Car SCULPTED BY CENTRIFUGAL FORCE Peugeot challenged us to develop a concept car designed to travel on a race track, i.e. an oval track. This is a tilted course like the one in a velodrome. As it pulls outwards, the effect of centrifugal force gave us the idea of positioning as much mass as possible towards the inside of the track, concentrating it on one side of the vehicle. This necessary asymmetry broadly inspired the design theme – the volume is stretched and gradually defragmented, as if the body had been formed by spinning around the track. Even when this concept car is standing still, the body reveals its purpose. EXPLORE FURHTER FUGUE Fiction One JAGUAR F-Pace AUDI Light urban mobility BRP SEA-DOO Rapid concept JAGUAR L-Pace - Flux Wheel DECATHLON - OXELO Brain juice PORSCHE DESIGN Put your best foot forward JAGUAR Felin look PORSCHE DESIGN A porsche on water PEUGEOT Sculpted by centrifugal force FUGUE Time in parentheses AUDI Another way of travelling 1/1