122 items found
- B'TWIN KIDS l Let's roll !
B'TWIN KIDS LET'S ROLL Artistic Direction Sports photoshoot LET'S ROLL B’TWIN Kids is DECATHLON's children's bike brand. Its slogan is clear: "We create more than bikes, we create moments". For this photo campaign, we held activities for a group of children, to make them feel at ease and capture games, laughter and time spent with friends and family on a bike outing. We also captured moments of bonding and learning between children and parents. Outdoors, in both urban and natural settings, we showcased a range of reliable products designed for the safety of their users. EXPLORE FURTHER TARMAK NBA Paré au décollage BILLYBELT Traditionnellement original KIPSTA Who run the world VERTBAUDET Vous allez adorer être parent ! DECATHLON - OUTSHOCK Fight your limits OUTSHOCK I DC COMICS Justice League MAISON CHEVALIER Sobriété et élégance OXELO Color power TARMAK Elevate 900 RIVERSIDE À la recherche d'instants de vies DECATHLON ADVANCED Sublimer le futur B'TWIN Envolée cyclique OFFLOAD Au delà du terrain 1/1
- DECATHLON l NUTRITION & CARE
NUTRITION & CARE THE TIME FOR THE REVOLUTION HAS SEEN! Artistic direction Motion Design APTONIA BECOMES ... Decathlon nutrition & care is the specialist brand of sports nutrition and care products from Decathlon. Formerly Aptonia, the brand is now refocusing to offer a range of products for all athletes, to support them every day in their physical and mental well-being. Decathlon Nutrition & care commissioned us to produce a motion design video to announce this (R) evolution and present the values, missions and objectives of Aptonia, its ”new” brand. ARTISTIC DIRECTION To illustrate this change in the brand's orientation, we started with an original artistic direction. We have taken the logic of collage and added paper effects while playing on the codes of the Decathlon nutrition & care graphic charter for a colorful, fun and fresh rendering featuring a great diversity of athletes. STORYBOARD To help the client to project himself into the final version of the project, we made a story board to test different possibilities of shots and transitions. ANIMATION AND VOICE OVER We also chose the music and produced the voiceover to create a cohesive video from A to Z. EXPLORE FURTHER DECATHLON - KIPSTA LFP NIKE Move to zero DECATHLON l RETAIL LAB Connecting people to sport experiences WEWARD Motivational walks OUTSHOCK l DC COMICS Justice League DECATHLON - OXELO Trendy scooter DECATHLON - NEWFEEL Thrills in animation RENAULT On the road to electricity DECATHLON l WEDZE Boots 580 Campaign DECATHLON Nutrition & Care DECATHLON l KIPSTA WOMEN Play more DECATHLON DESIGN Logo animation DECATHLON l TARMAK Elevate 900 DECATHLON l TARMAK Hoop 500 1/1
- DECATHLON l RETAIL LAB
RETAIL LAB CONNECTING PEOPLE TO SPORT EXPERIENCES Artistic direction Storyboarding Motion Design RETAIL LAB In order to redefine the customer journey and experience, Retail lab carried out research from which three main routes emerged. They then commissioned us to describe these paths in an explanatory video for employees. BACKSTAGES EXPLORE FURTHER DECATHLON - KIPSTA LFP NIKE Move to zero DECATHLON l RETAIL LAB Connecting people to sport experiences WEWARD Motivational walks OUTSHOCK l DC COMICS Justice League DECATHLON - OXELO Trendy scooter DECATHLON - NEWFEEL Thrills in animation RENAULT On the road to electricity DECATHLON l WEDZE Boots 580 campaign DECATHLON Nutrition & Care DECATHLON l KIPSTA WOMEN Play more DECATHLON DESIGN Logo animation DECATHLON l TARMAK Elevate 900 DECATHLON l TARMAK Hope 500 1/1
- DECATHLON l SOLOGNAC l Treemetic
solognac TREEMETIC Artistic direction 3D Animation 3D FASHION SHOW SOLOGNAC is the consulting brand for hunting, shooting, bushcraft and sporting dogs. In order to highlight their new camouflage technology, the TREEMETIC, the brand called upon our expertise to create a life-size 3D fashion show. EXPLORE FURTHER NIKE Move to zero DECATHLON l DESIGN Logo animation BANANA 3D & VR fashion show DECATHLON l PONGORI Rollnet satisfying animations DECATHLON l SOLOGNAC Treemetic DECATHLON l COURSE D'ORIENTATION Social media campaign BRP l Sea-Doo Rapid concept DECATHLON l NEWFEEL Thrills in animation DECATHLON l KIPRUN 3D Fashion show DECATHLON l TARMAK Hoop 500 DELTA NEU Airina TECHNIMA l SOPPEC Liner marker CONFIDENCE Reveal the best version of yourself 1/1
- BRP l Sea-Doo
BRP SEA DOO RAPID CONCEPT Transportation design 3D animation THE CHALLENGE BRP is the benchmark brand in the recreational vehicles sector. Its jet ski branch, Sea-Doo, is dedicated to water sports. The brand called on our design expertise to create a model specially adapted to river sports. Our mission? To design an aquatic vehicle that could descend rapids and then climb back up them. After in-depth analysis based on documentary research and a kayak outing, we identified three user scenarios that formed the basis of our whole project. A torrent of ideas, drawings and 3D models culminated in the final concept: We named it Rapid: an air bubble wedged between the semi-rigid outer doughnut and the central part comprising the motor and the ergonomic part. This protects the sensitive parts from impacts. This futuristic concept enables the most daring of explorers to climb a mountain via aquatic routes. EXPLORE FURTHER FUGUE Fiction One JAGUAR F-Pace AUDI Light urban mobility BRP SEA-DOO Rapid concept JAGUAR L-Pace - Flux Wheel DECATHLON - OXELO Brain juice PORSCHE DESIGN Put your best foot forward JAGUAR Felin look PORSCHE DESIGN A porsche on water PEUGEOT Sculpted by centrifugal force FUGUE Time in parentheses AUDI Another way of travelling 1/1
- LE CYCLE CC
CYCLE CC WORKSHOP Video shoot Photo shooting Corporate interviews WORKSHOP Cycle Creative Club is a vibrant community of creatives offering unique opportunities for collaboration and innovation. Their mentorship programs provide access to top industry professionals and essential skills development. Cycle Creative Club wants to empower the next generation of creatives to unleash their potential and create the unexpected. We have immortalized a day of workshop within this company. EXPLORE FURTHER TARMAK NBA Ready for take-off BILLYBELT Traditionally original KIPSTA Who run the world VERTBAUDET You'll love being a parent! AGIPI Photoshoot corporate DECATHLON - OUTSHOCK Fight your limits OUTSHOCK I DC COMICS Justice League MAISON CHEVALIER Sobriety & Elegance OXELO Color power TARMAK Elevate 900 LA REDOUTE Photoshoot corporate RIVERSIDE Seeking the best moments in life DECATHLON ADVANCED Nitro TT B'TWIN Let's roll OFFLOAD Beyond the pitch 1/1
- DELTA NEU I Airina
DELTA NEU AIRINA 3d animation Artistic direction Motion Design Professional air purifier Airina is a brand of professional air purifiers. For the release of their new model, they commissioned us to produce a video as well as a product presentation brochure. It is through a refined, technical and premium artistic direction that we produced a 3D animation presenting the product attributes by illustrating the different environments in which it can fit in. We also designed a printed brochure with several sections. This presents the purifier in its various forms: ergonomic and technical. The layout has been designed to highlight all its specificities in an impactful and elegant way, for a rendering top of the line. EXPLORE FURTHER NIKE Move to zero DECATHLON l DESIGN Logo animation BANANA 3D & VR fashion show DECATHLON l PONGORI Rollnet satisfying animations DECATHLON l SOLOGNAC Treemetic DECATHLON l COURSE D'ORIENTATION Social media campaign BRP l Sea-Doo Rapid concept DECATHLON l NEWFEEL Thrills in animation DECATHLON l KIPRUN 3D Fashion show DECATHLON l TARMAK Hoop 500 DELTA NE Airina TECHNIMA l SOPPEC Liner marker CONFIDENCE Reveal the best version of yourself 1/1
- AUDI l Light Urban Mobility
AUDI LIGHT URBAN MOBILITY Design thinking Design transport LIGHT URBAN MOBILITY We worked within the Audi teams on a prospective project. Our mission? To combine compactness and safety, and bring together the best of light mobility and the traditional car in one concept. The aim was to put forward a product that can be parked easily, and would be able to slip through traffic jams, with a closed compartment sheltered from impacts and bad weather so that the user would not need to wear motorbike leathers. EXPLORE FURTHER FUGUE Fiction One JAGUAR F-Pace AUDI Light urban mobility BRP SEA-DOO Rapid concept JAGUAR L-Pace - Flux Wheel DECATHLON - OXELO Brain juice PORSCHE DESIGN Put your best foot forward JAGUAR Felin look PORSCHE DESIGN A porsche on water PEUGEOT Sculpted by centrifugal force FUGUE Time in parentheses AUDI Another way of travelling 1/1
- FUGUE l Fiction One
FUGUE FICTION ONE Product design FICTION ONE The Mystery Dial is the first edition of our new 'Fugue Fiction' mini-collection, inspired by literary genres. It's a homage to reading and the perfect vehicle for time travel, with the first release being our brand new timepiece inspired by mystery novels. Fiction One puts mystery at the heart of its design with its mystery dial that reveals the time in a surprising way. In addition, the design echoes the increasing complexity of the characters and intrigues of modern fiction by applying a 'smokescreen' motif to the dial. We assemble our watches in-house in Paris, France. Fiction One embodies Fugue's design philosophy of creating something different but not too extravagant, while honouring the legacy of watchmaking. EXPLORE FURTHER FUGUE Fiction One JAGUAR F-Pace AUDI Light urban mobility BRP SEA-DOO Rapid concept JAGUAR L-Pace - Flux Wheel DECATHLON - OXELO Brain juice PORSCHE DESIGN Put your foot forward JAGUAR Felin look PORSCHE DESIGN A porsche on water PEUGEOT Sculpted by centrifugal force FUGUE Time in parentheses AUDI Another way of travelling 1/1
- JAGUAR l F-Pace l Sharp Look
JAGUAR SHARP LOOK Automotive design SHARP LOOK FRONT LIGHTS The main idea behind the new version of the Jaguar F-PACE was to make the car more distinctive by reducing the height of the headlights and tail lights. At the front, we created a luminous signature with double J-shaped blades inspired by calligraphy. We introduced a laser-engraved pattern on the top of the J-shaped blades that references the original Jaguar logo. The lights are equipped with pixel technology. TAIL LIGHTS We wanted to make the tail lights thinner and darker. We developed the signature design into a double chicane graphic to echo the double Js of the headlights. The lights have a sequential direction indicator. We highlighted the weight of the line, from thick to thin, as a calligrapher would with their pen. Crédits : Jaguar Design Director: Julian Thomson Project Manager: Josh Moore Head of Exterior Design: Adam Hatton Exterior Design Manager: Dominic Najafi Exterior Designer Manager: Paven Patel Exterior Designer: Jannick Becker Headlight Specialist: Paul Jobling Headlights Designer: Marc Tran Photography Patrice Minol EXPLORE FURTHER FUGUE Fiction One JAGUAR F-Pace AUDI Light urban mobility BRP SEA-DOO Rapid concept JAGUAR L-Pace - Flux Wheel DECATHLON - OXELO Brain juice PORSCHE DESIGN Put your best foot forward JAGUAR Felin look PORSCHE DESIGN A porsche on water PEUGEOT Sculpted by centrifugal force FUGUE Time in parentheses AUDI Another way of travelling 1/1
- BANANA I Our expertises
OUR EXPERTISES brand strategy Visual Identity Product design Pho tography Video 3D animatION MOTION-DESIGN Co mmunication
- DECATHLON I OXELO l Color my ride
OXELO COLOR MY RIDE Artistic Direction Studio photoshoot Motion design COLOR MY RIDE OXELO is DECATHLON's urban mobility brand. The store offers a wide range of products and services that make skateboarding, quad-biking, roller-blading and scootering accessible to all. To launch their range of roller products, the brand asked us to create a series of advertising campaigns exclusively dedicated to social networks. Inspired by the users' world and the thrills that the sport gives them, we created a singular, striking and attractive artistic direction. With an explosion of paint, chalk and Canson paper, we revisited these classic ingredients to make an impact and enhance a product range, giving it a punchy, energetic feel. EXPLORE FURTHER TARMAK NBA Ready for take-off BILLYBELT Traditionally original KIPSTA Who run the world VERTBAUDET You'll love being a parent AGIPI Photoshoot corporate DECATHLON - OUTSHOCK Fight your limits OUTSHOCK I DC COMICS Justice League MAISON CHEVALIER Sobriety & Elegance OXELO Color power TARMAK Elevate 900 LA REDOUTE Photoshoot corporate RIVERSIDE Seeking the best moments of life DECATHLON ADVANCED Nitro TT OFFLOAD Beyond the pitch 1/1