DECATHLON
EMPLOYER BRAND
Art direction
Video
Motion design
IMAGINE A JOB
Decathlon entrusted us with the creation of an ambitious employer branding campaign, designed to attract new talent.
To meet this objective, we came up with an original concept: an artificial intelligence to which a user submits a request for his or her “ideal job”. This narrative starting point allows us to creatively explore Decathlon's product design process.
INNOVATION AND HUMANITY
Through this staging, we reveal the wealth of expertise and professions that coexist within the company - from research and development to design, logistics and production. All in a dynamic, innovative visual universe that reflects the brand's image.
It's a behind-the-scenes look at Decathlon, a company that values people as much as innovation.
