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NBA
TARMAK 23 COLLECTION
Artistic direction
CGI Animation
Video

TARMAK X NBA
TARMAK, Decathlon's basketball brand, collaborates with the NBA for its new shoe collection.


With a colorful look, the new models signed TARMAK x NBA are enhanced by a series of content combining 3D animation, motion design and video. Our objective was to create impactful, powerful and memorable visuals through the combination of our multi-expertise. Today one of the reels created has reached more than 17 million views. The six reels have more than 36 million views in total.


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