Brand strategy : analysis, artistic direction, brand platform, values, positioning, market analysis brand strategy SCOPE Market analysis Workshop & Brainstorming Facilitation Brand territory Brand platform Guidelines Editorial charter BILLYBELT Brand Platform ADEO Brand Guidelines and Identities AVRILEGI Brand platform and visual identity CONFIDENCE Brand platform and visual identity OH ! LES FLEURS Brand platform and visual identity ARCANTE Brand platform and visual identity TRIBORD Vision and brand platform DECATHLON Worldwide iconographic charter 1/1 THE Strategy at the SERVICE OF YOUR BRAND AND ITS GROWTH Our goal is to make you unforgettable, unique and distinctive. By creating a bold and consistent visual identity, your brand will stand out from the competition and generate recognition and memory. Our tailor-made support is based on your brand strategy in order to visually translate your DNA, your values, your personality and your history. The creation of your visual identity includes phases of creative brainstorming, the realization of moodboards and artistic directions. Then follows the development of your logo, your colors, your typography, your graphic universe, your charter, your communication media, your social network templates and their variations. Together, let's make your brand consistent, powerful and impactful! AREAS OF EXPERTISE Market analysis We carry out market research to understand your competitors, your key targets and trends. Workshop and brainstorming We build and lead tailor-made workshops in order to co-build to federate around a common vision. We summarize these workshops and brainstorming in an illustrated way. Brand Territory We support your brand in order to define its unique positioning on its market. We define hand in hand, your mission, your vision, your values, and your history and your values to stand out from your competitors. Fundamentals We crystallize all the elements related to your brand strategy through fundamental documents on which all creative decisions will be based, such as the brand platform or the editorial charter. Acquisition and broadcasting strategies We develop communication, acquisition and broadcasting strategies by identifying the appropriate channels, tactics and content to create to reach your targets based on defined KPIs (awareness and visibility, discovery and consideration, conversion, loyalty) ; Together, let's make your brand unique, distinctive and unforgettable. OUR FAVORITE SUBJECTS Fashion, sports, architecture, the beauty, transport and new technologies are our favorite subjects. We are open to any other universe as long as the project is driven by audacity, innovation and passion. OUR GEOGRAPHIC AREA Our experts have no borders: Lille, Paris, Lyon, Marseille, Bordeaux, Toulouse, Nice as well as the rest of France, Europe and the world. Face-to-face or remotely. SOFTWARE USED Miro, Monday.com, Furious Do you have projects? We have ideas! Ancre 1 The form below is for project applications only. Applications sent through this form will not be processed. Are you interested in joining us? Send your application to career@agencebanana.com . Send Thank you for your message ! discover all our expertise brand strategy Visual I dentity photo & video 3D animation motion design campaigns

Inspired by one of the brand's flagships, the new Opéra collection is a milestone between the heritage and the future of the house that knows how to cross eras with style. To enhance each of the new gold and diamond bracelets, we created a campaign combining video and 3D animation. MATY Opera Collection Artistic direction CGI Video FRENCH RENAISSANCE MATY is a famous French watchmaking and jewelry brand. Inspired by one of the brand's flagships, an iconic bracelet from 1965, the new Opéra collection is the milestone between the heritage and the future of the house which knows how to span the ages with style. To enhance each of the new gold and diamond bracelets, we created a campaign combining video and CGI. The communication kit also includes real and 3D static visual. OPERA COLLECTION EXPLORE FURTHER SCORPION Exo-530i SCORPION Exo-race air helmet KIPRUN RACE ULTRA 2 MANHATTAN Make unified commerce possible KIPRUN KD900XLAB GOBIK Lancer bib short HIPRO Protein bars DS PENSKE Reveal 2025 BANANA_Creative_agency_KIA_3D_salon_vehicule_edited PV5 LAPIERRE We are back ! COCA COLA GROUP FOOH PUMA Forever Faster DS PERFORMANCE Bold & Gold VAONIS Reach for the stars MATY Chasing time DS PENSKE Monaco TARMAK NBA EXOTEC Better Faster Smarter NIKE Move to zero GOBIK The perfect fit 1/1

For the launch of its four new helmets, SHARK entrusted us with creating a campaign that reflects its innovation: bold and captivating. Each helmet is showcased within a unique visual universe, where vibrant colors and deconstructed compositions blur the lines between virtual and real. A vision that celebrates the fusion of design, technology, and emotion. SHARK OXO Art direction Video shoot Photo shoot FEEL THE ADRENALINE With the OXO modular helmet, the road becomes a real playground. Follow a biker on his daily commute, where every street, suburb and landscape becomes an invitation to adventure. With a flick of the wrist, the OXO switches from JET mode to full-face mode, adapting to every situation and challenge. ENJOY EACH TURN The cold, modern, immersive light sublimates this boundless exploration, where the city is experienced as a circuit and every kilometer becomes a quest for adrenalin. SHARK OXO: redefine your route, go beyond your boundaries. EXPLORE FURTHER ZERO MOTORCYCLES 2026 range reveal STUDDS Mirage BILLYBELT Straight to the sea SRAM x RED BULL BORA - Hansgrohe YAMAHA Yamalube LAPIERRE What is your peak ? HUTCHINSON Blackbird COCA COLA COMPANY FOOH JULBO Evad-2 SHARK Back to track ADVANCED BIKE Let's ride ahead DECATHLON - KIPSTA Play more MATY Opera collection BILLYBELT Traditionally original DECATHLON - OUTSHOCK Fight your limits DECATHLON - OUTSHOCK Justice League DECATHLON - RIVERSIDE Seeking the best moments in life DECATHLON - WED'ZE Boots 580 Campaign VERTBAUDET You'll love being a parent DECATHLON - OFFLOAD On the field and beyond 1/1

Creative agency BANANA I Communication : Artistic direction, publicity campaign, webdesign, social media ads and strategy Campaigns Fields of action Analysis & Brainstorming Creation of creative concepts Advertising campaigns Landing pages website UI/UX COCA COLA COMPANY FOOH ADEO Positive Tech TROTTEUR FRANÇAIS Legend Races Zeturf TRIBORD Encourage endless explorations KIPSTA LFP ITIWIT Explore to protect vision FORCLAZ Landing page Travel 500 DTARMAK Elevate 900 1/1 COMMUNICATION AT THE SERVICE OF YOUR BRAND AND ITS GROWTH Our goal is to make you unforgettable, unique and distinctive. By creating effective and coherent communication campaigns to promote your brand, your products and your services, you maximize your chances of significantly developing your brand image, strengthening your notoriety and establishing solid links with your community. Our communications department relies on all of the agency's expertise, namelybrand strategy, visual identity, product design, the production of photographs and videos, 3D animation and motion design. Based on defined objectives, we create impactful communication campaigns and advertising concepts that are both editorial and visual. AREAS OF EXPERTISE Advertising campaigns We design and implement print and digital advertising campaigns to promote your brand, products or services. We create impactful visuals to maximize your visibility and generate results. Graphic design We create attractive and impactful designs for all your communication materials, whether flyers, brochures, posters, leaflets, presentation materials, business cards, magazines, web banners, illustrations, infographics, etc. We ensure that your visuals capture attention, reflect your brand identity and effectively convey your message. Creation of websites We design and develop attractive, ergonomic and functional websites, using best practices in design and user experience. We also optimize the SEO of your site to improve its visibility on search engines. Our creative team does everything possible to offer you effective, personalized print and digital communication solutions, in line with your objectives. Our goal is to help you increase your visibility, strengthen your brand image and reach your targets in a relevant and impactful way. Together, let's make your brand unique, distinctive and unforgettable. OUR FAVORITE SUBJECTS Fashion, sports, architecture, beauty, transport and new technologies are our favorite subjects. We are open to any other universe as long as the project is driven by audacity, innovation and passion. OUR GEOGRAPHIC AREA Our experts have no borders: Lille, Paris, Lyon, Marseille, Bordeaux, Toulouse, Nice as well as the rest of France, Europe and the world. Face-to-face or remotely. SOFTWARE USED Adobe Suite (Photoshop, Indesign, Illustrator, Procreate, AfterEffect), figma Do you have projects? We have ideas! Ancre 1 The form below is for project applications only. Applications sent through this form will not be processed. Are you interested in joining us? Send your application to career@agencebanana.com . Send Thank you for your message ! discover all our expertise Send Thank you, your message has been sent ! brand strategy Visual I dentity photo & video cgi animation motion design campaigns

The new models signed TARMAK x NBA are enhanced by a series of powerful, memorable and impactful contents, thanks to the combination of our multi-expertise. NBA TARMAK 23 COLLECTION Artistic direction CGI Animation Video TARMAK X NBA TARMAK, Decathlon's basketball brand, collaborates with the NBA for its new shoe collection. With a colorful look, the new models signed TARMAK x NBA are enhanced by a series of content combining 3D animation, motion design and video. Our objective was to create impactful, powerful and memorable visuals through the combination of our multi-expertise. Today one of the reels created has reached more than 17 million views. The six reels have more than 42 million views in total. EXPLORE FURTHER KIPRUN More runs, more life SHARK Back to track LAPIERRE We are back ! ARVA Safer for you, better for them KIPSTA BLAH DECATHLON - KIPSTA LFP NIKE Move to zero WEWARD Motivational walks DECATHLON - OUTSHOCK Justice league DECATHLON - OXELO Trendy scooter Renault - DYNERGIE On the road to electricity Decathlon - Wedze Boots 580 Campaign Decathlon | KIPSTA Play more 1/1

Creative agency BANANA I Video / Photo : Artistic direction, Scenario writing, Direction, Production LYON VIDEO AGENCY SCOPE Artistic direction Video shoot Planification Production Post production ZERO MOTORCYCLES 2026 range reveal STUDDS Mirage YAMAHA Yamalube SRAM x RED BULL BORA - Hansgrohe HUTCHINSON Blackbird COCA COLA COMPANY FOOH JULBO Evad-2 SHARK Back to track ADVANCED BIKE Let's ride ahead DECATHLON - KIPSTA Play more MATY Opera collection SHARK Oxo BILLYBELT Traditionally original DECATHLON - OUTSHOCK Fight your limits DECATHLON - OUTSHOCK Justice League DECATHLON - RIVERSIDE Seeking the best moments in life DECATHLON - WED'ZE Boots 580 Campaign VERTBAUDET You'll love being a parent DECATHLON - OFFLOAD On the field and beyond 1/1 LYON VIDEO AGENCY FOR YOUR BRAND AND ITS GROWTH At Banana, a Lyon-based video agency, our mission is simple: to make you unforgettable, unique and visible. Today, video is one of the most powerful tools for engaging, creating emotion and enhancing brand identity. That's why we create tailor-made content, designed to capture attention and make your message stand out in a saturated environment. To create a relevant corporate or advertising video, we start by building a strong artistic direction, aligned with your brand strategy. Each project is designed to establish an authentic connection with your key targets and convey your values in an impactful way. Our video agency in Lyon can help you create a wide range of content: team portraits, corporate films, advertising videos, aftermovies, capsules for social networks or product presentations. This content integrates naturally with your existing media: website, social networks, media campaigns, internal or external communications. By combining professional photography and video, we create engaging visuals designed to be shared, broadcast and perform. These formats increase your reach, improve your local SEO in Lyon and boost your visibility in search results. In short: we help you communicate with accuracy, creativity and impact, to stand out in your market and assert your image in the long term. AREAS OF EXPERTISE Art direction We develop artistic directions to strengthen your brand image by capturing the attention and arousing the interest of your targets. The goal is to make you different from your competitors through the creation of unique and impactful videos. Advertising video We produce advertising videos to promote your products, services or brand. These can be TV ads, online ads, or ads shown at events. Fashion video We produce videos highlighting your collections of clothing and accessories, your models, your know-how as well as your events such as fashion shows. Institutional video, event, brand film We highlight your teams, your company, your premises, your production tools, your know-how, your know-how and your events through corporate videos often used in your company presentations, your annual reports, your conferences , etc. Explainer videos We produce explainer videos with the objective of explaining a concept, a process or a product in a clear and concise way. They are used to simplify complex topics and make them accessible to a wide audience. Tutorial videos We produce tutorial videos used to provide step-by-step instructions on how to use a product, software or service. They guide users through the steps and features, making it easier to understand and learn. Short films We produce short films to bring compelling stories to life and experience our love of image and cinema. By working with our agency specializing in video production and production, you will benefit from in-depth expertise in this field as well as personalized support to build powerful and impactful recordings. Together, let's make your brand unique, distinctive and unforgettable. OUR FAVORITE SUBJECTS Fashion, sports, architecture, the beauty, transport and new technologies are our favorite subjects. We are open to any other universe as long as the project is driven by audacity, innovation and passion. OUR GEOGRAPHIC AREA Our experts have no borders: Lille, Paris, Lyon, Marseille, Bordeaux, Toulouse, Nice as well as the rest of France, Europe and the world. Face-to-face or remotely. SOFTWARE USED Adobe Premiere Pro, Final Cut Pro, or DaVinci Resolve, Adobe After Do you have projects? We have ideas! Ancre 1 The form below is for project applications only. Applications sent through this form will not be processed. Are you interested in joining us? Send your application to career@agencebanana.com . Send Thank you for your message ! discover all our expertise brand strategy Visual I dentity photo & video 3D animation motion design campaigns

For the release of the Track 580 show, Wed'ze entrusted us with the mission to present the attributes of the product in two videos, one for the male model and a second for the female model. We therefore proposed an artistic direction from an original, minimalist and premium angle in order to bring out the variety.  WEDZE GO FOR THE SUMMIT Artistic direction Editing / Framing Motion Design TRACK 580 WEDZE Wed'ze is Decathlon's ski and snowboard brand. It offers a variety of quality and accessible products in order to fully enjoy the pleasures of skiing. The PISTE 580 boot has been developed to support intermediate to advanced skiers on all types of piste. This versatile shoe with a thermoformable liner allows sliding comfort thanks to different adjustment modes. OUR MISSION For the release of this shoe, Wed'ze entrusted us with the mission to present the attributes of the product in two videos, one for the male model and a second for the female model. We therefore proposed an artistic direction from an original, minimalist and premium angle in order to bring out the variety. performance offered at an affordable price. Each video had to be similar, presenting the same product, but highlighting the male / female variation. We therefore put the emphasis on a different colorimetry. WOMEN WOMEN A MIX OF SKILLS Once the video production was completed, post-production was launched. For a dynamic and refined final video, we played with different frames of images shot by us and from the Decathlon bank as well as with 3D content to highlight each flagship feature of the product. ADAPTED CONTENT All films were designed from the outset in landscape and square format for optimal viewing whether you are on Instagram, Youtube or Facebook. MALE MAN A PRODUCTION TAILORED Armed with our cameras, we therefore filmed the shoe from all angles, and produced 360 views of the shoe on a turntable with a green background. EXPLORE FURTHER ZERO MOTORCYCLES Global campaign LAPIERRE What is your peak ? YAMAHA Yamalube HUTCHINSON Blackbird COCA COLA COMPANY FOOH JULBO Evad-2 SHARK Back to track ADVANCED BIKE Let's ride ahead DECATHLON - KIPSTA Play more MATY Opera collection SHARK Oxo BILLYBELT Traditionally original DECATHLON - OUTSHOCK Fight your limits DECATHLON - OUTSHOCK Justice League DECATHLON - RIVERSIDE Seeking the best moments in life VERTBAUDET You'll love being a parent DECATHLON - OFFLOAD On the field and beyond 1/1

The European leader in DIY consulted us to highlight the new brand platform of ADEO TECH, the company's digital division. To do so, we developed and animated illustrations representing the values and pillars of the entity. WEDZE ADEO POSITIVE TECH Artistic direction Illustration Motion design Web design A HIGHLIGHTED ROLE ADEO The European leader in DIY consulted us to highlight the new brand platform of ADEO TECH, the company's digital division. MOTION DESIGN Based on the visual identity and illustrations made by TBWA, we animated them to bring them to life. LANDING PAGE In addition, we have developed and integrated a landing page integrating all the illustrations. LIFE & DIGITAL Finally, we produced an illustration summarizing the role and universe of ADEO TECH. This visual combining life & digital is affixed to employees' sweatshirts. DISCOVER THE PAGE DISCOVER THE PAGE EXPLORE FURTHER ADEO Positive Tech TROTTEUR FRANÇAIS Legend race zeturf TRIBORD Vision and illustration KIPSTA LFP ITIWIT Explore to protect Vision FORCLAZ Landing Page Travel 500 DECATHLON - TARMAK Elevate 900 1/1

Creative agency BANANA I Video / Photo : Artistic direction, Scenario writing, Direction, Production Video SCOPE Artistic direction Video shoot Planification Production Post production STUDDS Mirage YAMAHA Yamalube HUTCHINSON Blackbird COCA COLA COMPANY FOOH JULBO Evad-2 SHARK Back to track ADVANCED BIKE Let's ride ahead DECATHLON - KIPSTA Play more MATY Opera collection SHARK Oxo BILLYBELT Traditionally original DECATHLON - OUTSHOCK Fight your limits DECATHLON - OUTSHOCK Justice League DECATHLON - RIVERSIDE Seeking the best moments in life DECATHLON - WED'ZE Boots 580 Campaign VERTBAUDET You'll love being a parent DECATHLON - OFFLOAD On the field and beyond 1/1 VIDEO AT THE SERVICE OF YOUR BRAND AND ITS GROWTH Our goal is to make you unforgettable, unique and distinctive. The video makes it possible to challenge, to arouse the emotion and the imagination in a snapshot. In order to create a connection with your key targets, we first build a distinctive artistic direction based on your brand strategy to create the most relevant and impactful content. In order to stand out from your competitors, we produce tailor-made content to promote your story, your teams, your services, your products or your events. Whether for your website, your social networks, your advertising campaigns and your media internal or external communication, we try to create striking and memorable images that will strengthen your brand image, your notoriety and your credibility. Videos are widely shareable on social media and online platforms, increasing your brand visibility and reach. They also promote online SEO, improving your brand's presence and ranking in search results. In summary, video allows your brand to communicate in an impactful way, to stand out from the competition and to reinforce its image. AREAS OF EXPERTISE Art direction We develop artistic directions to strengthen your brand image by capturing the attention and arousing the interest of your targets. The goal is to make you different from your competitors through the creation of unique and impactful videos. Advertising video We produce advertising videos to promote your products, services or brand. These can be TV ads, online ads, or ads shown at events. Fashion video We produce videos highlighting your collections of clothing and accessories, your models, your know-how as well as your events such as fashion shows. Institutional video, event, brand film We highlight your teams, your company, your premises, your production tools, your know-how, your know-how and your events through corporate videos often used in your company presentations, your annual reports, your conferences , etc. Explainer videos We produce explainer videos with the objective of explaining a concept, a process or a product in a clear and concise way. They are used to simplify complex topics and make them accessible to a wide audience. Tutorial videos We produce tutorial videos used to provide step-by-step instructions on how to use a product, software or service. They guide users through the steps and features, making it easier to understand and learn. Short films We produce short films to bring compelling stories to life and experience our love of image and cinema. By working with our agency specializing in video production and production, you will benefit from in-depth expertise in this field as well as personalized support to build powerful and impactful recordings. Together, let's make your brand unique, distinctive and unforgettable. OUR FAVORITE SUBJECTS Fashion, sports, architecture, the beauty, transport and new technologies are our favorite subjects. We are open to any other universe as long as the project is driven by audacity, innovation and passion. OUR GEOGRAPHIC AREA Our experts have no borders: Lille, Paris, Lyon, Marseille, Bordeaux, Toulouse, Nice as well as the rest of France, Europe and the world. Face-to-face or remotely. SOFTWARE USED Adobe Premiere Pro, Final Cut Pro, or DaVinci Resolve, Adobe After Do you have projects? We have ideas! Ancre 1 The form below is for project applications only. Applications sent through this form will not be processed. Are you interested in joining us? Send your application to career@agencebanana.com . Send Thank you for your message ! discover all our expertise brand strategy Visual I dentity photo & video 3D animation motion design campaigns

banana watches lab, internal r&d WATCHES LAB INTERNAL R&D CGI Watches Lab is our R&D space dedicated to 3D exploration in the watchmaking world. From advanced modeling to hyper-realistic renders and immersive animations, we push the boundaries of design to enhance every detail. A creative lab where innovation meets precision. CHANEL MODELING MOVEMENTS AND TEXTURING EXPLORE FURTHER OFFLOAD On the field and beyond RIVERSIDE Seeking the best moments in life VERTBAUDET You'll love t be a parent! BANANA Things that matter OUTSHOCK - DC COMICS Justice league OUTSHOCK Fight your limits MATY Opera collection KIPSTA Who run the world BILLYBELT Traditionally original TARMAK Ready to take-off 1/1

The Banana agency can help you with corporate communications: video, visual identity, art direction, brand strategy and internal/external media. CORPORATE COMMUNICATION SCOPE Artistic direction Video shoot Planification Production Post production ADEO Brands of the inhabitants DECATHLON Employer brand EXOTEC Better Faster Smarter WISRR Smartrr, fastrr, wisrr ACENSI Unleash your digital potential ARCANTE Builders of agreements ITIWIT Explore to protect ADEO Positive tech 1/1 CORPORATE COMMUNICATION THAT LOOKS LIKE YOU Corporate communication reflects your identity, your values and your vision. At Banana, we support you in the creation of high value-added content to reinforce the coherence and power of your brand image. We design tailor-made corporate videos - team portraits, company presentations, manifestos, HR or CSR formats - that embody your message, highlight your expertise and tell your story with sincerity. But images don't stop at movement. We also work with you to build a strong, lasting visual identity, through the creation of graphic charters, print and digital communication media, and visual adaptations adapted to all your points of contact. Our approach is all-encompassing: art direction, content strategy, editorial tone, video formats, animations, photography... Each element is designed to serve a single purpose: to build a coherent, distinctive and credible image for your employees, partners and the general public. AREAS OF EXPERTISE Communication strategy Definition of key messages, targets, tone and media. We lay the foundations for clear, coherent communication aligned with your image challenges. Art direction A global creative approach to harmonize your message, give meaning to each visual and reinforce your uniqueness across all channels. Visual identity Creation or redesign of your graphic universe: logo, charter, typography, colors... The essentials to assert who you are and unify all your media. Portraits & corporate photography Visuals consistent with your brand image, to humanize your communications and showcase your teams, locations or expertise. Brand film Strong content, halfway between storytelling and visual identity, to embody your positioning, assert your vision and make a lasting impression. Corporate video Present your company, your values, your teams or your commitments in authentic, carefully crafted formats, designed to enhance the human element and build trust. By working with our agency, which specializes in brand communications, you'll benefit from our in-depth expertise and tailor-made support to create engaging corporate content, in line with your brand identity and strategic challenges. Together, let's make your brand unique, distinctive and unforgettable. OUR FAVORITE SUBJECTS Fashion, sports, architecture, the beauty, transport and new technologies are our favorite subjects. We are open to any other universe as long as the project is driven by audacity, innovation and passion. OUR GEOGRAPHIC AREA Our experts have no borders: Lille, Paris, Lyon, Marseille, Bordeaux, Toulouse, Nice as well as the rest of France, Europe and the world. Face-to-face or remotely. SOFTWARE USED Adobe Suite (Photoshop, Indesign, Illustrator, Procreate, AfterEffect), figma Do you have projects? We have ideas! Ancre 1 The form below is for project applications only. Applications sent through this form will not be processed. Are you interested in joining us? Send your application to career@agencebanana.com . Send Thank you for your message ! discover all our expertise brand strategy Visual I dentity photo & video 3D animation motion design campaigns