CROSS TRAINING BETTER, FASTER, STRONGER Artistic Direction Sports photoshoot BETTER, FASTER, STRONGER DOMYOS and OUTSHOCK are DECATHLON's cardio fitness and cross training brands respectively. They offer a range of products and services that encourage people to engage in an intense sport that is perfect for physical fitness and staying in shape. For this shoot, we chose to dive into a training session to capture images of products in action. Up close with the cross trainers, we showed the large variety of products and their role as partners for the WOD, Workout of the Day. EXPLORE FURTHER AGIPI KIPSTA WOMEN OUTSHOCK - Justice league NIKE BANANA Défilé 3D & VR Decathlon - RIVERSIDE À la recherche d'instants de vies Decathlon - PONGORI Ceci n'est pas un faux filet Decathlon Design Animation logo Decathlon - WEDZE Visez le sommet Decathlon - OXELO Color power VERTBAUDET Vous allez adorer être parent ! DECATHLON Nutrition & Soins OUTSHOCK Fight your limits Decathlon - OXELO Tendance à la trott' Billybelt Traditionnellement original Decathlon - OXELO ADVANCED Sublimer le futur Decathlon | Tarmak Paré au décollage AIRINA Purificateur d’air professionnel Renault - DYNERGIE En route vers l'élécrtrique CUBA Fin d'une époque Crédit Agricole C'est ça le mutualisme Tarmak Elevate Campagne Réseaux Sociaux Decathlon - DOMYOS Better, faster, stronger Decathlon - HOOP 500 Le panier qui (se) démonte Decathlon - OFFLOAD Au delà du terrain Technima - SOPPEC Chariot Traceur HAWRAA Beauté fatale Decathlon - B'TWIN Envolée cyclique Decathlon - TARMAK Wonderwomen MAISON CHEVALIER Sobriété et élégance 1/2

OFFICE DESIGNING OUR DESIGN WORKSPACE Furniture design Product creation Current project DESIGNING OUR DESIGN WORKSPACE To respond as best we can to our clients' requests, we created a workspace that would be welcoming and facilitate interaction. We wanted ergonomic furniture with a refined and dynamic style. Equipped with a central island through which cables can be connected via the table leg, this office designed for 4 people facilitates teamwork. Meeting our needs perfectly, it enables us to stay focused and perform even better on your projects. EXPLORE FURTHER JAGUAR Sharp look FUGUE Fiction one AUDI Light urban mobility BRP - Sea Doo Rapid concept JAGUAR Flux wheel OXELO ADVANCED Brain juice PORSCHE DESIGN Put your best foot forward JAGUAR Feline look PORSCHE DESIGN A porsche on water PEUGEOT Sculpted by centrifugal force FUGUE Time in parentheses SNEAKERS Sketchbook AUDI CHILL CRUISER Another way of travelling 1/1

OLA CUBA END OF AN ERA Photo report Travel diary OLA CUBA This travel story named 'FIN DE SIGLO', end of the century in Spanish, shines a spotlight on the everyday life of Cubans, a people in the midst of change, who, after decades of being closed off, have entered a new era. Cuba produces the best cigars in the world, such as Montecristo, Partagas, Cohiba and Romeo y Julieta. Although the clichés of inhabitants holding cigars seem to belong to scenes from fiction, they do actually reflect the reality of a folklore that is firmly established in the locals' everyday life. We chose to explore the country by going out to meet its inhabitants, staying with them to get immersed in their realities. When we visited the island in 2016, Cubans had had Internet access for less than a year, and only in the main cities. New technologies had not yet weakened the connections between individuals, but how long will this last? EXPLORE FURTHER AGIPI KIPSTA WOMEN OUTSHOCK - Justice league NIKE BANANA Défilé 3D & VR Decathlon - RIVERSIDE À la recherche d'instants de vies Decathlon - PONGORI Ceci n'est pas un faux filet Decathlon Design Animation logo Decathlon - WEDZE Visez le sommet Decathlon - OXELO Color power VERTBAUDET Vous allez adorer être parent ! DECATHLON Nutrition & Soins OUTSHOCK Fight your limits Decathlon - OXELO Tendance à la trott' Billybelt Traditionnellement original Decathlon - OXELO ADVANCED Sublimer le futur Decathlon | Tarmak Paré au décollage AIRINA Purificateur d’air professionnel Renault - DYNERGIE En route vers l'élécrtrique CUBA Fin d'une époque Crédit Agricole C'est ça le mutualisme Tarmak Elevate Campagne Réseaux Sociaux Decathlon - DOMYOS Better, faster, stronger Decathlon - HOOP 500 Le panier qui (se) démonte Decathlon - OFFLOAD Au delà du terrain Technima - SOPPEC Chariot Traceur HAWRAA Beauté fatale Decathlon - B'TWIN Envolée cyclique Decathlon - TARMAK Wonderwomen MAISON CHEVALIER Sobriété et élégance 1/2

TARMAK 100% BASKET-BALL 100% WOMEN Artistic Direction Production Sports videoshoot WONDERWOMEN TARMAK is DECATHLON's Basketball brand. The store offers a product range that makes the game accessible to all, in any location, whether it's on the courts, in a playground or at home. In 2019, it innovated by becoming the first brand in the world to offer a 100% women's range: TARMAK For her To introduce this women's collection, we chose to put the audience in the shoes of a player in action, under the lights of Hoop Factory in Paris. The game's result rests completely on her shoulders. Focused on a decisive face-off with the basket, she flashes back to her training that enabled her to take on this crucial challenge and score the final point. The advert emphasises the quality and variety of the products in the range for one of the ultimate team sports. EXPLORE FURTHER AGIPI KIPSTA WOMEN OUTSHOCK - Justice league NIKE BANANA Défilé 3D & VR Decathlon - RIVERSIDE À la recherche d'instants de vies Decathlon - PONGORI Ceci n'est pas un faux filet Decathlon Design Animation logo Decathlon - WEDZE Visez le sommet Decathlon - OXELO Color power VERTBAUDET Vous allez adorer être parent ! DECATHLON Nutrition & Soins OUTSHOCK Fight your limits Decathlon - OXELO Tendance à la trott' Billybelt Traditionnellement original Decathlon - OXELO ADVANCED Sublimer le futur Decathlon | Tarmak Paré au décollage AIRINA Purificateur d’air professionnel Renault - DYNERGIE En route vers l'élécrtrique CUBA Fin d'une époque Crédit Agricole C'est ça le mutualisme Tarmak Elevate Campagne Réseaux Sociaux Decathlon - DOMYOS Better, faster, stronger Decathlon - HOOP 500 Le panier qui (se) démonte Decathlon - OFFLOAD Au delà du terrain Technima - SOPPEC Chariot Traceur HAWRAA Beauté fatale Decathlon - B'TWIN Envolée cyclique Decathlon - TARMAK Wonderwomen MAISON CHEVALIER Sobriété et élégance 1/2

BANANA Creative agency BRANDING DESIGN IMAGE COMMUNICATION OUR EXPERTISE tarmak x nba LE TROT VICTORY IS NEEDED Graphic Design BANANA BANANA 3d Fashion show & VR Artistic direction, 3D animation, Virtual reality. KIPSTA PLAY MORE PLAY MORE Artistic direction, Motion design, Video. arcante ARCanTE SEEKING THE BEST MOMENTS IN LIFE Artistic direction, Graphic Design PONGORI SOLOGNAC TREEMETIC Artistic direction, 3D animation. OH! LES FLEURS ROULE MA POULE WE'RE HATCHING SOMETHING Creation of a visual identity, Look and feel, Social media campaign. outshock fight your limits OUTSHOCK Photograph and illustration guidelines​, Photo and video shoot, Social media campaign. To play, press and hold the enter key. To stop, release the enter key. RENAULT Guy-William Pivot A lively team, full of ideas and energy, which delivers at the right level, even with a significant scheduling constraint! ADEO Pauline Hillebrant A young and dynamic team with a very diverse range of skills. The quality of the employees is up to their work. DECATHLON Cyril Sicard Listening and very creative agency. The team was able to answer our request for all of our needs ! Want to join a dynamic team? Let's go, I'm applying here! Do you have projects ? We have ideas !

Agence Créative Our mission, Make you unforgettable. BANANA Creative agency BRANDING DESIGN IMAGE COMMUNICATION OUR EXPERTISE BANANA BANANA 3d Fashion show & VR Artistic direction, 3D animation, Virtual reality. KIPSTA OXELO PLAY MORE PLAY MORE Artistic direction, Motion design, Video. RIVERSIDE RIVERSIDE SEEKING THE BEST MOMENTS IN LIFE Artistic direction, Sport photoshoot. PONGORI SOLOGNAC TREEMETIC Artistic direction, 3D animation. roule ma poule ROULE MA POULE WE'RE HATCHING SOMETHING Creation of a visual identity, Look and feel, Social media campaign. outshock fight your limits OUTSHOCK Photograph and illustration guidelines​, Photo and video shoot, Social media campaign. tarmak x nba tarmak x nba ready for take off Photograph and illustration guidelines​, Photo and video shoot To play, press and hold the enter key. To stop, release the enter key. RENAULT Guy-William Pivot A lively team, full of ideas and energy, which delivers at the right level, even with a significant scheduling constraint! ADEO Pauline Hillebrant A young and dynamic team with a very diverse range of skills. The quality of the employees is up to their work. DECATHLON Cyril Sicard Listening and very creative agency. The team was able to answer our request for all of our needs ! Want to join a dynamic team? Let's go, I'm applying here! Do you have projects ? We have ideas ! Send Thank you, your message has been sent !

OXELO SOCIAL NETWORKS POLICY Analysis Workshop Brainstorming Social networks policy 1.INTRODUCTION OXELO is DECATHLON's urban mobility brand. The store offers a wide range of products and services that make skateboarding, quad-biking, roller-blading and scootering accessible to all. In collaboration with the agency MO&JO specialising in digital acquisition strategies, we co-created a social networks policy with the OXELO teams. 2.MISSION For OXELO, we carried out an in-depth analysis of the key players on the market then built a bespoke workshop in which we established an overall social media vision for the brand: definition of targets, key messages, tone of communications, media and channels suitable for each objective, etc. 3.SOCIAL NETWORKS POLICY The policy that we have created has provided a solid basis on which to create social media advertising campaign content that is best-suited to the target channels and groups. See our fun and punchy creations HERE Discover EXPLORE FURTHER Pragmatism IT Identité visuelle DECATHLON Charte Iconographique Globale BILLYBELT Plateforme de marque POINT G Plateforme de marque ROULE MA POULE Plateforme de marque OXELO Charte Réseaux Sociaux Decathlon - Fouganza Charte éditoriale 1/1

B'TWIN kids BIKE FLIGHT Artistic Direction Sports photoshoot BIKE FLIGHT BTWIN Kids is DECATHLON's children's bike brand. Its slogan is clear: "We create more than bikes, we create moments". For this photoshoot to promote BMX models in the range, we decided to take off with a young rider in action. We followed him while he let his imagination run free on the bike, to capture the most intense moments and showcase the various models on offer in the range. EXPLORE FURTHER BANANA Défilé 3D & VR Decathlon - RIVERSIDE À la recherche d'instants de vies Decathlon - PONGORI Ceci n'est pas un faux filet Decathlon Design Animation logo Decathlon - WEDZE Visez le sommet Decathlon - OXELO Color power VERTBAUDET Vous allez adorer être parent ! DECATHLON Nutrition & Soins OUTSHOCK Fight your limits Decathlon - OXELO Tendance à la trott' Billybelt Traditionnellement original Decathlon - OXELO ADVANCED Sublimer le futur Decathlon | Tarmak Paré au décollage AIRINA Purificateur d’air professionnel Renault - DYNERGIE En route vers l'élécrtrique Decathlon - TARMAK R900 - Built to resist CUBA Fin d'une époque Crédit Agricole C'est ça le mutualisme Tarmak Elevate Campagne Réseaux Sociaux Decathlon - DOMYOS Better, faster, stronger Decathlon - HOOP 500 Le panier qui (se) démonte Decathlon - OFFLOAD Au delà du terrain Technima - SOPPEC Chariot Traceur HAWRAA Beauté fatale Decathlon - B'TWIN Envolée cyclique Decathlon - TARMAK Wonderwomen MAISON CHEVALIER Sobriété et élégance MABONENG Virée à Johannesburg Decathlon - PILATES Zen, restons zen La Redoute Portraits corporate 1/1

BANANA Creative agency BRANDING DESIGN IMAGE COMMUNICATION OUR EXPERTISE BANANA BANANA 3d Fashion show & VR Artistic direction, 3D animation, Virtual reality. KIPSTA OXELO PLAY MORE PLAY MORE Artistic direction, Motion design, Video. PONGORI SOLOGNAC TREEMETIC Artistic direction, 3D animation. RIVERSIDE RIVERSIDE SEEKING THE BEST MOMENTS IN LIFE Artistic direction, Sport photoshoot. tarmak x nba tarmak x nba ready for take off Photograph and illustration guidelines​, Photo and video shoot roule ma poule ROULE MA POULE WE'RE HATCHING SOMETHING Creation of a visual identity, Look and feel, Social media campaign. outshock fight your limits OUTSHOCK Photograph and illustration guidelines​, Photo and video shoot, Social media campaign. To play, press and hold the enter key. To stop, release the enter key. RENAULT Guy-William Pivot A lively team, full of ideas and energy, which delivers at the right level, even with a significant scheduling constraint! ADEO Pauline Hillebrant A young and dynamic team with a very diverse range of skills. The quality of the employees is up to their work. DECATHLON Cyril Sicard Listening and very creative agency. The team was able to answer our request for all of our needs ! Want to join a dynamic team? Let's go, I'm applying here! Do you have projects ? We have ideas ! Send Thank you, your message has been sent !