KIA
PV5 - The van with multiple configurations
Art direction
CGI animation
Video
KIA PV5
KIA, the renowned Korean automobile brand, unveiled its new PBV (Platform Beyond Vehicle) concept at the 2024 IAA Transportation show in Hanover, Germany. This concept is set to revolutionize the light commercial vehicle market by offering an innovative range of electric vehicles for professional use.
From refrigerated vehicles to transportation for individuals with reduced mobility, Kia has partnered with 12 key collaborators to meet the needs of professionals.
For each partner, we created a duo of synchronized 3D animations: one showcasing the exterior of the vehicle in a custom-designed environment, and the other focusing on the interior, enhanced by an anamorphic screen that creates a striking illusion of depth.
