We devised a campaign that reveals the collaboration between Oakley and Meta with their connected glasses. Every detail of the glasses, from the high-tech frame to the smart lenses, is showcased to demonstrate the precision and innovation that characterizes them.

The video showcases the technical expertise of our 3D and video teams, while telling the story of a product designed to push the boundaries of the visual experience through the visual codes of fashion.

A tailor-made sound design accompanies this immersion, evoking the innovation, lightness, and precision of the glasses, for a complete sensory experience that brings technology into the world of fashion.

This project is part of our creative Research & Development approach.